Paid Ads Optimisation | Google Ads | Meta Ads

Maximize ROAS of Google Ads and Meta Ads

Stop wasting your ad budget. Reduce your cost per lead, increase your ROAS, and start scaling your paid ads on Google, Facebook and Instagram.

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What we'll do for you

Keyword Strategy & Bid Management

Eliminate wasted spend with precision keyword research and intelligent bid optimization. Our experts identify high-converting keywords while blocking irrelevant traffic, ensuring every click moves you closer to profitable conversions.

Search Campaign Performance Optimization

Transform underperforming search campaigns into revenue generators through Quality Score improvements, ad copy testing, and strategic campaign restructuring that consistently reduces cost-per-acquisition.

Analytics & Attribution Setup

Get complete visibility into your customer journey with advanced tracking implementation, conversion optimization, and multi-touch attribution that reveals which campaigns actually drive business results.

Display & Remarketing Campaign Management

Re-engage lost prospects with strategic remarketing campaigns and display advertising that nurtures potential customers through your funnel while maintaining optimal cost efficiency.

Advanced Audience Targeting & Segmentation

Reach your ideal customers with precision targeting using custom audiences, lookalike modeling, and behavioral segmentation that dramatically improves conversion rates while reducing acquisition costs.

Competitor Analysis & Market Intelligence

Stay ahead of the competition with ongoing analysis of competitor strategies, ad creative monitoring, and market trend identification that informs your optimization decisions.

What can we achieve for your business?

Testimonial
"Working with you was seamless from start to finish. The final design exceeded our expectations. Your attention to detail and ability to adaptable was outstanding throughout the entire process to the world."
Jesse Lucchesi
Sales and Marketing Manager
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Google Ads ROAS

For a training organisation, we optimised their Google Ads campaigns up to a 17x ROAS.

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Conversion Rates

15% conversion rates on Landing Pages for Paid Ads

Results to Expect

What can you expect when working with us? Here are our general timelines based on successful ad spend optimisation projects for previous clients. Your results will vary depending on industry, competition, and current campaign health.

Month 1

Foundation Building & Quick Wins

  • Complete campaign audit and technical optimisation
  • Fix critical tracking and attribution issues
  • Implement negative keyword lists to stop budget waste
  • Expected Results: 15-25% reduction in cost per click, improved Quality Scores, elimination of obvious budget drains

Month 3

Performance Acceleration

  • Advanced keyword optimization and bid management
  • Landing page conversion improvements
  • Audience targeting refinement
  • Expected Results: 40-60% improvement in cost per acquisition, 50-80% increase in conversion rates, measurable ROI improvements

Month 6

Sustainable Growth Engine

  • Full campaign optimization across all channels
  • Advanced automation and bidding strategies
  • Predictive optimization based on performance data
  • Expected Results: 100-200% increase in qualified leads, 3-5x return on ad spend, ability to profitably scale ad budgets

FAQs

How does Multiply Labs generate leads for my business?

Our process starts with developing a high-converting website optimised for lead capture, then drives qualified traffic through multiple digital channels through organic channels via SEO/AEO/GEO/AIO, pay-per-click and outbound lead sourcing and automation. We don’t just generate leads—we create a complete digital ecosystem that attracts, engages, and converts your ideal customers. Unlike agencies that rely on a single channel, our integrated approach ensures consistent lead flow even if one channel experiences fluctuations.

How quickly can I expect to see results from organic lead generation?

Most clients see initial improvements within 4-6 weeks, with significant results by month 3. Our fastest client saw a 200% increase in qualified leads within 60 days. However, organic lead generation is a compound strategy – results accelerate over time as your content authority builds and rankings improve.The key difference between us and competitors: we focus on high-intent, low-competition opportunities first for faster wins, while simultaneously building long-term organic authority.

What makes your organic lead generation different from other agencies?

Two critical differentiators:

  1. Conversion-Focused – Every piece of content is designed to convert visitors into leads, not just drive traffic.
  2. AI-Focussed – We optimise for AI platforms and voice search from day one, not as an afterthought.

Most agencies treat SEO and content marketing as separate services. We integrate them with advanced CRO and lead nurturing to create a complete revenue system.

How do you measure success in organic lead generation campaigns?

We track metrics that actually matter to your business: qualified leads generated, lead-to-customer conversion rates, customer acquisition cost, and revenue attribution. Our clients receive monthly reports showing exactly how organic efforts contribute to pipeline and revenue.Unlike agencies that focus on vanity metrics like traffic or rankings, we’re accountable for business outcomes.

How long does it take to see results from lead generation?

Most clients begin receiving qualified leads within 2-4 weeks of campaign launch, with full campaign optimisation achievd within 3 months. However, the timeline depends on several factors: your current digital presence, target market, and service complexity. If we’re building a new website or implementing comprehensive CRO, initial setup takes 4-8 weeks before lead generation begins. For businesses with longer sales cycles (6+ months), full ROI typically manifests in months 6-12. We provide monthly strategy reviews to keep you informed throughout the process. Unlike agencies that promise unrealistic overnight results, we set proper expectations and deliver sustainable, long-term growth

Will Organic Lead Generation work for me?

Yes! Organic Lead Generation works for every industry. Book an appointment or contact us to find out how it can help your business.

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Increase your Paid Ads ROAS

Multiply Your Leads and Sales

Find out how much we can optimise your Google Ads and Meta Ads and improve your ROAS in 90 days.